Solution · Startups & Founders

Website for startups: live fast, scale cleanly

In the early stages, the way you explain your product often changes week by week. Your website has to keep up with that pace – and at the same time convince investors, customers and applicants.

Initial consultation freeService Web DesignIndustry Startups & Founders
Featured image: Website for Startups
Short & clear

A good website for startups boils the value proposition down to one sentence, collects leads or waitlist signups early and can be changed quickly when positioning or product evolve. Technically, it should support testing, consent-compliant tracking and later expansion into product pages, jobs and press without being rebuilt. At Nano Concepts, a launch website starts in the Starter package from €2,500, a scalable presence with a CMS and integrations in the Professional package from €8,000 – the exact quote follows after the free initial consultation.

Website for Startups with Nano Concepts

A website for startups has a different job in every phase. Before launch, it tests whether the value proposition holds: a landing page with a waitlist shows which message brings signups. After launch, it explains product, pricing and integrations, and after a funding round it becomes the most important recruiting channel. We plan the technology so that each phase builds on the previous one. That way, you don't invest twice in the same foundation.

01

Founding teams have little time and even less appetite for ticket ping-pong with an agency. That is why we rely on a headless CMS or a lean content management system with which marketing and founders change headlines, features and blog posts themselves – without developers. To test different messages, variants of a landing page can be created and evaluated with consent-compliant tracking. That way, you decide on positioning and target group based on real data rather than gut feeling.

02

Website and product should feel like they come from the same mold. LOMA DESIGN develops brand and design, and Nano Concepts builds the website and, on request, the MVP of your product too – with a shared design system so that landing page and app speak the same language. Our network also includes the founder platform FOUNDRS, which keeps us close to the questions of young companies. That saves coordination effort between agency, designers and developers.

Story

Website for Startups in 9 slides

Just swipe through: what matters, what the solution can do, and how we build it together.

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Startups & Founders

Website for Startups. Built to be found.

A good website for startups boils the value proposition down to one sentence, collects leads or waitlist signups early and can be changed quickly when positioning or product evolve.

  • Free initial consultation
  • Transparent, fixed price if you like
  • Reply usually within 24 hours
lomadesign.de · nanoconcepts.de
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Requirements

What really matters.

  1. 01Clear value proposition
  2. 02Quick to change
  3. 03Measurability with consent
  4. 04Scalable technology
  5. 05Mandatory disclosures from day one
lomadesign.de · nanoconcepts.de
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Features

What your solution needs to do.

Landing page with waitlistA clear entry point, benefit arguments and a signup form with double opt-in – ideal for …
Variants for message testsSeveral versions of a landing page for different target groups or campaigns, evaluated with …
Next.js and headless CMSFor growing startups, we rely on modern technology such as Next.js with a headless CMS …
lomadesign.de · nanoconcepts.de
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Practical examples

Here's what that looks like day to day.

B2B SaaS before launchA founding team is planning software for HR departments and wants to test demand before programming.
Platform with two target groupsA marketplace needs suppliers and buyers at the same time.
Startup after fundingAfter a funding round, the team has to grow and new customers want to build trust.
lomadesign.de · nanoconcepts.de
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Process

A clear process. No surprises.

  1. 01
    Initial consultation & clarifying the phaseWe clarify where you stand – idea, pre-launch or growth – and what the …
  2. 02
    Brand & conceptWith LOMA DESIGN, we sharpen value proposition, page structure and visual …
  3. 03
    Implementation in iterationsWe take the most important page live first and then build out in short …
  4. 04
    Measure & evolveSignups and inquiries are evaluated; we adjust messages and pages based on …
lomadesign.de · nanoconcepts.de
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Common question

Good question. Clear answer.

How much does a startup website cost?

Nano Concepts

It depends on the phase: a launch website with a landing page and waitlist is possible in the Starter package from €2,500, while a scalable presence with a CMS, several languages and integrations tends to fall under the Professional package from €8,000.

All questions & answers
lomadesign.de · nanoconcepts.de
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Packages

Three packages. One plan.

  • Starterfrom €2,500Ideal for landing pages, simple web applications and prototypes.
  • Professionalfrom €8,000For complex web applications, portals and tailor-made software …
  • EnterpriseCustomFor large projects, system landscapes and long-term development …

Non-binding guidance – you will receive your quote after the free initial consultation. View pricing

lomadesign.de · nanoconcepts.de
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Let's get started

Unlock your full potential.

Tell us in the free initial consultation what phase your startup is in – we will show you which first step brings the most.

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TOGETHER. DIGITAL. SUCCESSFUL.

lomadesign.de · nanoconcepts.de
01 / 09
Requirements

What matters with Website for Startups

Clear value proposition

Visitors must understand within seconds which problem you solve and for whom. Jargon and buzzwords cost attention.

Quick to change

Positioning, pricing and features change frequently in the early stage. Content must be adjustable without developers and without waiting.

Measura­bility with consent

Whether a message works is shown by signups and conversions. The tracking has to be compatible with GDPR and consent rules.

Scalable technology

Later on, the website should be able to take on product pages, language versions, jobs and documentation without being rebuilt from scratch.

Mandatory disclosures from day one

Even a pre-launch page needs a legal notice (Impressum) and a privacy policy, and waitlist signups should be confirmed via double opt-in. This note does not replace legal advice.

Features

These are the features we build for you

Landing page with waitlist

A clear entry point, benefit arguments and a signup form with double opt-in – ideal for testing demand before launch.

Variants for message tests

Several versions of a landing page for different target groups or campaigns, evaluated with consent-compliant tracking.

Next.js and headless CMS

For growing startups, we rely on modern technology such as Next.js with a headless CMS – fast, secure and flexibly extensible.

Design system for website and product

Colors, typography and components are defined once and used equally in website and app.

Jobs and culture page

Open positions, team and way of working, plus an application form that doesn't send candidates through long required fields.

Press and investor area

A press kit with logo, images and fact sheet as well as a contact for investors, so that inquiries don't fail for lack of material.

Practical examples

Here's what that looks like day to day

B2B SaaS before launch

A founding team is planning software for HR departments and wants to test demand before programming. Two landing page variants with a waitlist show which value promise brings more signups.

Platform with two target groups

A marketplace needs suppliers and buyers at the same time. The website leads both groups through separate entry points to their own arguments and signup paths.

Startup after funding

After a funding round, the team has to grow and new customers want to build trust. A careers page, detailed product pages and a press area complement the existing landing page without setting up the technology again.

Process

Four steps to your solution

  1. Initial consultation & clarifying the phaseWe clarify where you stand – idea, pre-launch or growth – and what the website has to deliver in the coming months.
  2. Brand & conceptWith LOMA DESIGN, we sharpen value proposition, page structure and visual identity, including a logo on request.
  3. Implementation in iterationsWe take the most important page live first and then build out in short steps, rather than working on a single version for months.
  4. Measure & evolveSignups and inquiries are evaluated; we adjust messages and pages based on the results.
Packages

Our packages as a guide

Starter

from €2,500

Ideal for landing pages, simple web applications and prototypes.

Inquire

Professional

from €8,000

For complex web applications, portals and tailor-made software solutions.

Inquire

Enterprise

Custom

For large projects, system landscapes and long-term development partnerships.

Request a quote

Indicative prices, net of VAT – you will receive your exact quote after the free initial consultation. Pricing & packages in detail

FAQ

Frequently asked questions about Website for Startups

It depends on the phase: a launch website with a landing page and waitlist is possible in the Starter package from €2,500, while a scalable presence with a CMS, several languages and integrations tends to fall under the Professional package from €8,000. You receive the binding quote after the free initial consultation, preferably at a fixed price when the scope is clear.

Startups need speed and flexibility rather than a one-off large project. The focus is on a clear value proposition, tests of different messages and technology that grows with the product. A traditional company website, by contrast, is usually designed for permanence.

Before launch, often yes: a focused landing page with a waitlist tests demand faster and more cheaply than a complete website. What matters is that it is built technically in such a way that further pages can be added later.

That has advantages: the design system, tracking and login paths fit together, and coordination is shorter. In addition to websites, Nano Concepts also develops MVPs, web apps and mobile apps. But you can just as well start with the website alone.

For quick starts, a lean CMS is enough; for growing products, we often recommend Next.js with a headless CMS. What matters is your team, the planned integrations and who maintains the content. We explain our recommendation in a way you can follow.

That depends mainly on how clear the value proposition and content already are. A landing page is implemented much faster than a multilingual presence with integrations. We set the schedule in a binding way in the quote.

01 · Scenario · approx. 50 seconds

The invisible website

Markus is the best roofer in town – but online he sits on page 3 and his website takes 8 seconds to load. How design, fast tech and SEO & GEO get the phone ringing again.

ServiceWeb design · SEO & GEOForTrades & local businesses
Read transcript

This is Markus.
Best roofer in town.
His problem?
Nobody knows it.
Lena needs a roofer.
Markus?
He’s on page 3.
Nobody looks there.
And if she finds him?
8 seconds to load.
Not built for mobile.
And she’s gone.
Here’s what’s going wrong.
And that costs Markus jobs every single day.
So Markus brings in LOMA DESIGN
and NANO CONCEPTS.
Design meets development.
Design that builds trust.
Tech that loads lightning fast.
SEO & GEO so people find him:
on Google and in AI search.
Same work.
New visibility.
And the phone rings.

Get the right quote in 60 seconds

Needs analysis: Website for Startups

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