Specialization · Technical SEO & Relaunch

Generative Engine Optimization: Get Found in ChatGPT and AI Search

Many people today ask not only Google but also ChatGPT, Perplexity or Gemini – and receive a ready-made answer in which only a few providers appear. We make your website a source these systems can find, understand and cite: with clear facts, structured data and technology that lets AI crawlers in.

Initial consultation freeQuote transparent, fixed price if preferredArea Technical SEO & Relaunch
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Featured image: Generative Engine Optimization (GEO)
Short & clear

Generative engine optimization (GEO) makes a website a citable source for AI search such as ChatGPT, Perplexity, Gemini and Google AI Overviews. To do this, Nano Concepts and LOMA DESIGN sharpen facts and answers on the most important pages, add structured data based on Schema.org, an llms.txt file and consistent company data, and technically open the website to AI crawlers. An analysis with an action plan is possible in the Starter package from €2,500, implementation on large websites in the Professional package from €8,000 – the exact quote follows after the free initial consultation.

Generative engine optimization with Nano Concepts

Generative engine optimization (GEO) answers a new question: what does an AI answer when someone asks about your service – and do you appear in it? Language models such as ChatGPT, Perplexity or Gemini and Google's AI Overviews compile answers from sources they can find, understand and consider reliable. That is exactly where we start: we phrase the most important facts about your company – services, service area, opening hours, price range and contacts – so clearly that they can be cited. Added to that are structured data, an llms.txt file and technology that does not accidentally lock out AI crawlers.

01

Classic search engine optimization remains the foundation, because many AI searches draw on the indexes of Google and Bing, among others. To appear as a source in AI Overviews, for example, you need an indexed page that is eligible for snippets. GEO adds to that through writing style and structure: every important page begins with a brief, factual answer, customer questions get their own sections, and figures and terms are the same everywhere. Company data match across your website, Google Business Profile and industry directories, so that your company is recognizable as a distinct entity.

02

Our own website shows what this looks like in practice: Nanoconcepts.de works with answer boxes at the top of the page, Schema.org data and an llms.txt – in German, English and Spanish. For client websites such as Oki's Knusperhähnchen in Germersheim and Rettinger in Dudenhofen, we have also implemented llms.txt, structured data and FAQs. Honestly: whether and how an AI mentions you is ultimately decided by the respective system, and there is no guarantee. We create the prerequisites, measure regularly with fixed test questions and keep developing the content together with LOMA DESIGN.

Story

Generative engine optimization in 10 slides

Just swipe through: what Generative engine optimization delivers, what we build for you, and how other companies benefit.

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Specialization · Technical SEO & Relaunch

Generative Engine Optimization (GEO). Built to be found.

Generative engine optimization (GEO) makes a website a citable source for AI search such as ChatGPT, Perplexity, Gemini and Google AI Overviews.

  • Free initial consultation
  • Transparent, fixed price if you like
  • Reply usually within 24 hours
lomadesign.de · nanoconcepts.de
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How you can tell

Does this sound familiar?

Typical signs that Generative engine optimization is worth it:

  1. 01When you ask ChatGPT about your service in your region, only competitors are named.
  2. 02AI searches report outdated hours, wrong prices or other companies' services about you.
  3. 03Your website lacks structured data, an llms.txt and clear answers at the top of the page.
  4. 04For your core terms, Google shows AI Overviews in which your pages are not linked.
lomadesign.de · nanoconcepts.de
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Your benefit

What you get out of it.

Better Chances of Being MentionedClear, verifiable facts increase the chance that AI answers mention your company.
Correct Information Instead of AI GuessworkUnambiguous hours, prices and services reduce the risk of AI giving false information about …
A Win for Classic SEOStructured data, clear answers and fast pages also help with Google and Bing.
lomadesign.de · nanoconcepts.de
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Scope of services

What we deliver for you.

Citable facts, structured data and open technology – so AI searches like ChatGPT and Perplexity use you as a …

  1. AI Visibility Check
  2. Citable Answer Sections
  3. Structured Data with Schema.org
  4. llms.txt & Crawler Access
  5. Entity & Company Data Management
  6. Monitoring & Ongoing Development
lomadesign.de · nanoconcepts.de
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Use cases

Here's what that looks like in practice.

LogisticsA logistics company describes its locations and services in structured form so that AI answers place it correctly …
Healthcare & CareA medical practice records its office hours, services and statutory health insurance accreditation unambiguously so …
Real EstateA real estate agent answers questions about process, valuation and commission in clear sections that AI searches can …
lomadesign.de · nanoconcepts.de
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Client example

Not just talk. Actually built.

SYSTEM – die Innovationsberater: website with Energy Analyzer on a monitor, laptop, and smartphoneEnergy & innovation consulting · AchernSYSTEM – die InnovationsberaterA new brand identity and website for innovation consulting in energy, digitalization, and competitiveness – with an …
1,052Pages
100Cities
6Calculators & checks
View projectAll case studies
lomadesign.de · nanoconcepts.de
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Process

A clear process. No surprises.

  1. 01
    Audit in AI SearchWe use fixed test questions to check how AI searches portray you today.
  2. 02
    Fact & Question CatalogTogether with you, we collect the facts and customer questions that AI …
  3. 03
    Content & StructureLOMA DESIGN sharpens texts and answers, and we implement structure and data.
  4. 04
    Technology & Crawler AccessWe deliberately open the website to AI crawlers and check indexing.
lomadesign.de · nanoconcepts.de
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Common question

Good question. Clear answer.

What is generative engine optimization (GEO)?

Nano Concepts

GEO stands for generative engine optimization and refers to optimizing a website for AI-powered search systems such as ChatGPT, Perplexity, Gemini and Google AI Overviews.

All questions & answers
lomadesign.de · nanoconcepts.de
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Packages

Three packages. One plan.

  • Starterfrom €2,500Ideal for landing pages, simple web applications and prototypes.
  • Professionalfrom €8,000For complex web applications, portals and tailor-made software …
  • EnterpriseCustomFor large projects, system landscapes and long-term development …

Non-binding guidance – you will receive your quote after the free initial consultation. View pricing

lomadesign.de · nanoconcepts.de
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Let's get started

Unlock your full potential.

Tell us about your project – we usually get back to you within 24 hours with an initial assessment.

Request a project +49 176 84843252 info@nanoconcepts.de
×

TOGETHER. DIGITAL. SUCCESSFUL.

lomadesign.de · nanoconcepts.de
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Typical signs that Generative engine optimization is worth it

  • When you ask ChatGPT about your service in your region, only competitors are named.
  • AI searches report outdated hours, wrong prices or other companies' services about you.
  • Your website lacks structured data, an llms.txt and clear answers at the top of the page.
  • For your core terms, Google shows AI Overviews in which your pages are not linked.
  • Your firewall or CDN blocks AI crawlers without anyone having consciously decided that.
Scope of services

What we deliver for you

Citable facts, structured data and open technology – so AI searches like ChatGPT and Perplexity use you as a source.

AI Visibility Check

We put typical customer questions to ChatGPT, Perplexity, Gemini and Google and document whether and how your company appears in the answers.

Citable Answer Sections

Key pages get a brief, factual answer at the top plus clearly structured questions and facts that remain understandable even out of context.

Structured Data with Schema.org

Markup for organization, location, services, products and frequently asked questions describes your offering in machine-readable form.

llms.txt & Crawler Access

We create an llms.txt with your most important pages and check robots.txt, firewall and CDN so that crawlers such as OAI-SearchBot or PerplexityBot are not blocked unintentionally.

Entity & Company Data Management

Name, address, phone, services and profiles match across your website, Google Business Profile, industry directories and social media channels.

Monitoring & Ongoing Development

A fixed set of test questions is checked regularly, referrals from AI searches are analyzed in web analytics and content is sharpened in a targeted way.

Area

More from Technical SEO & Relaunch

Relaunch and technical SEO with a redirect plan, load-time optimization and monitoring – together with LOMA DESIGN.

Main service

Technical SEO & Relaunch

Relaunch and technical SEO with a redirect plan, load-time optimization and monitoring – together with LOMA DESIGN.

Learn more
Specialization

Page Speed Optimization

Faster load times and better Core Web Vitals – targeted optimization of images, code, plugins and server.

Learn more
Specialization

Technical SEO Audit

A review of your website's crawling, indexing, structure and load time – with a prioritized action plan and implementation.

Learn more
Specialization

Local SEO Landing Pages

Dedicated pages for service and location – with relevance check, real local content and expansion in waves instead of interchangeable copies.

Learn more
Your benefits

Why companies choose us

Better Chances of Being Mentioned

Clear, verifiable facts increase the chance that AI answers mention your company.

Correct Information Instead of AI Guesswork

Unambiguous hours, prices and services reduce the risk of AI giving false information about you.

A Win for Classic SEO

Structured data, clear answers and fast pages also help with Google and Bing.

Measurable Instead of Gut Feeling

Fixed test questions and referral data show how your AI visibility develops.

Use cases

Generative engine optimization in your industry

Here's what Generative engine optimization looks like in typical industries – concrete examples from everyday business.

Industry & Manu­fac­turing

A machine builder describes applications and materials so clearly that AI searches can name it in response to technical questions.

Learn more

Retail & E-Commerce

An online retailer maintains dimensions, materials and shipping times unambiguously so that AI assistants pick them up in comparisons.

Learn more

Logistics

A logistics company describes its locations and services in structured form so that AI answers place it correctly within its region.

Learn more

Healthcare & Care

A medical practice records its office hours, services and statutory health insurance accreditation unambiguously so that AI searches do not cite anything outdated.

Learn more

Real Estate

A real estate agent answers questions about process, valuation and commission in clear sections that AI searches can cite.

Learn more

Finance & Insurance

A financial advisor explains technical terms factually and with sources so that AI searches can use their website as a reference.

Learn more

Services & Consulting

A tax advisory firm adds brief answers to client questions and structured firm data to its service pages.

Learn more

Skilled Trades

An electrical contractor states service area, services and emergency hours unambiguously – the basis for local AI mentions.

Learn more

Startups

A startup explains its product, target audience and pricing model clearly so that AI searches can mention it in comparison questions.

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Education & Research

A training provider structures course data such as duration, qualification and funding so that AI answers reproduce them exactly.

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Tourism & Hospitality

A hotel records its location, amenities, seasonal dates and directions unambiguously – for guests who plan with an AI assistant.

Learn more

Media & Creative Industries

A trade publisher marks up articles with author, date and topic, making it easier for AI searches to cite them as a source.

Learn more
Process

How your project works

  1. Audit in AI SearchWe use fixed test questions to check how AI searches portray you today. A technical check and a data check are added.
  2. Fact & Question CatalogTogether with you, we collect the facts and customer questions that AI searches should know. This produces the plan for content and technology.
  3. Content & StructureLOMA DESIGN sharpens texts and answers, and we implement structure and data. This includes answer sections, FAQ, Schema.org and llms.txt.
  4. Technology & Crawler AccessWe deliberately open the website to AI crawlers and check indexing. Company data in profiles and directories are aligned.
  5. Measure & RefineTest questions and referral data regularly show what works. Content and facts are expanded in a targeted way.

Technologies & tools

Schema.org (JSON-LD)llms.txtGoogle Search ConsoleBing Webmaster ToolsGoogle Business ProfileRich Results TestScreaming Frog SEO SpiderMatomoGoogle Analytics 4
In practice

Our own products in this area

In-house product

Digital Visibility Marketing Suite

Backlinks, directory listings and consistent business data – automated for more local visibility.

Learn more
In-house product

SEO Page Multiplier & Analyzer

Automatically creates pages for every location and keyword – SEO-optimized, with AI-written copy and an analytics dashboard.

Learn more
FAQ

Frequently asked questions about Generative engine optimization

GEO stands for generative engine optimization and refers to optimizing a website for AI-powered search systems such as ChatGPT, Perplexity, Gemini and Google AI Overviews. The goal is for these systems to find your content, understand it correctly and name it as a source. This includes citable texts, structured data, consistent company data and a technically open website.

What matters is that ChatGPT can reach your content and understand it unambiguously. The search function draws on web content that is accessible through its own crawlers such as OAI-SearchBot and through search indexes. If your most important facts are stated clearly on the website and your company data match across the web, the chance of a mention increases – but no one can seriously guarantee it.

An analysis of your AI visibility with an action plan and implementation on a compact website are possible in the Starter package from €2,500. For large websites with many service or location pages, ongoing monitoring and editorial work with LOMA DESIGN, we plan the Professional package from €8,000; very large portals are priced individually as Enterprise. You will receive your specific quote after the free initial consultation.

Implementation on a typical company website usually takes a few weeks. It takes additional time until AI searches pick up new content, because crawlers and indexes have to capture it first. That is why we measure over several months with the same test questions and show you the development.

An llms.txt is a text file in the root directory that offers AI systems the most important pages and facts of a website in compact form. The proposal is still young and is not evaluated by all AI services. We create it as a sensible addition with little effort, but put the focus on content, structured data and technology.

No, GEO builds on it. Many AI searches use the indexes of Google and Bing, among others, and for AI Overviews a page must be indexed and eligible for snippets. Technical SEO, fast load times and good content therefore remain the foundation; GEO adds factual clarity, structure and entity management.

Locations

Generative engine optimization in your city

We support companies across Germany – remotely and, where needed, on site. Choose your city:

Locations

DudenhofenSpeyerGermersheimHaßlochHockenheimSchifferstadtSchwetzingenBad DürkheimLudwigshafen am RheinMannheimNeustadt an der WeinstraßeWalldorfBruchsalFrankenthal (Pfalz)HeidelbergLandau in der PfalzWieslochKarlsruheWeinheimWormsStuttgartFrankfurt am MainNurembergCologneDüsseldorfDortmundEssenDuisburgMunichHanoverLeipzigBremenDresdenHamburgBerlinAll locations
Guides & comparisons

Know-how on Generative Engine Optimization (GEO)

Step by step

How can I optimize my Google Business Profile?

You optimize your Google Business Profile by verifying it, entering name, categories and contact details exactly and consistently with your website, filling in…

Learn more
Costs & budget

How much does SEO cost – and is it still worth it?

What SEO costs depends on the starting condition of the website, the competition for the desired search terms, the number of pages and locations, and whether technical…

Learn more
Duration & timeline

How long does it take for Google to find a website and for SEO to work?

It usually takes a few days to a few weeks for Google to find and index a new website – Google itself puts crawling at anywhere from a few days to a few weeks.

Learn more
Comparison

WordPress or a website builder like Wix and Jimdo – which is the better fit?

A website builder like Wix or Jimdo is the right choice if you want to run a small website with only a few pages yourself, quickly and without technical effort – the…

Learn more
Comparison

WordPress or TYPO3 – which CMS is right for your company?

WordPress is the right choice for most business websites, blogs and stores, up to mid-sized companies (Mittelstand): quick to set up, easy to use and backed by the…

Learn more
Comparison

React or Next.js – which setup is right for your web application?

“React or Next.js” is not a question of opposites: Next.js is a framework built on top of React that adds routing, server-side rendering and a ready-made build setup.

Learn more
Related

Related services

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Relaunch and technical SEO with a redirect plan, load-time optimization and monitoring – together with LOMA DESIGN.

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AI Integration & Chatbots

Chatbots, assistants and AI workflows that answer inquiries, analyze data and qualify leads.

Learn more

Web Development

Websites with real functionality: calculators, forms, customer portals and integrations – cleanly programmed and fast.

Learn more

Web Design

Websites that show your brand clearly and guide visitors straight to an inquiry – designed with LOMA DESIGN.

Learn more
Digital Glossary

Terms related to Generative engine optimization, briefly explained

Open Graph (social sharing preview)Website relaunch301 redirectCookie consent & consent bannersCore Web VitalsDomain (domain name)E-E-A-TGoogle Business ProfileAll terms
Magazine

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01 · Scenario · approx. 50 seconds

The invisible website

Markus is the best roofer in town – but online he sits on page 3 and his website takes 8 seconds to load. How design, fast tech and SEO & GEO get the phone ringing again.

ServiceWeb design · SEO & GEOForTrades & local businesses
Sounds familiar? Start the needs assessment
Read transcript

This is Markus.
Best roofer in town.
His problem?
Nobody knows it.
Lena needs a roofer.
Markus?
He’s on page 3.
Nobody looks there.
And if she finds him?
8 seconds to load.
Not built for mobile.
And she’s gone.
Here’s what’s going wrong.
And that costs Markus jobs every single day.
So Markus brings in LOMA DESIGN
and NANO CONCEPTS.
Design meets development.
Design that builds trust.
Tech that loads lightning fast.
SEO & GEO so people find him:
on Google and in AI search.
Same work.
New visibility.
And the phone rings.

Get the right quote in 60 seconds

Needs analysis: Generative Engine Optimization (GEO)

Answer a few short questions – we usually get back to you within 24 hours with an initial assessment.

Request a project