Specialization · Web Design

Branding & Web Design as One – Your Brand Relaunch

When logo, letterhead, social media and website each look different, even a strong company comes across as arbitrary. With LOMA DESIGN, we develop your brand further and implement it directly in a website that presents itself as clearly as your company.

Initial consultation freeQuote transparent, fixed price if preferredArea Web Design
Featured image: Brand Relaunch & Website
Short & clear

A brand relaunch with a new website renews your entire brand identity: logo, colors, fonts, imagery, icons, business stationery and the website as the most important application. The design is created at LOMA DESIGN, the technical implementation at Nano Concepts – coordinated at the same location in Dudenhofen. Depending on scope, the project falls under the Professional package from €8,000 or is priced individually as an Enterprise project, with a quote after the free initial consultation.

Branding and web design with Nano Concepts

Corporate design and website belong together, because the website is where many customers experience your brand first. Still, the two are often created separately: the logo years ago by one graphic designer, the website later by another agency, the social media templates by the in-house team. The result is inconsistent colors, changing fonts and a presence that feels interchangeable. In a brand relaunch with us, everything is created as one cohesive whole: LOMA DESIGN develops the logo or brand mark, color system, typography, imagery and icons, and Nano Concepts translates the new look directly into a fast, maintainable website.

01

A relaunch does not mean throwing everything away. First we clarify what your company stands for, what customers recognize today and what is holding the presence back. Sometimes a careful evolution of the logo is enough, sometimes a new mark is needed. The result is a brand manual with clear rules and templates for business cards, letterhead, email signature, presentations and social media. If the name or domain changes, we plan redirects and company data as well so that visibility is not lost. Whether a new name or a new mark is available under trademark law, please clarify with your legal counsel – our note does not replace legal advice.

02

Projects from our own practice show how different the result can look. For SYSTEM – die Innovationsberater, the logo was rebuilt as a vector, with a color world from midnight blue to sunshine yellow, the fonts Unbounded and Figtree and custom topic icons. The Dudenhofer Grillhaus carries the neon sign from the shop and its own icons onto the web, Oki's Knusperhähnchen in Germersheim a neon rooster on a brick wall and an illustrated city panorama. And for Rettinger, two websites with a shared signature were created: the same logo “R”, the same structure, a distinct imagery for each company.

Story

Branding and web design in 10 slides

Just swipe through: what Branding and web design delivers, what we build for you, and how other companies benefit.

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Specialization · Web Design

Brand Relaunch & Website. Built to be found.

A brand relaunch with a new website renews your entire brand identity: logo, colors, fonts, imagery, icons, business stationery and the website as the most important application.

  • Free initial consultation
  • Transparent, fixed price if you like
  • Reply usually within 24 hours
lomadesign.de · nanoconcepts.de
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How you can tell

Does this sound familiar?

Typical signs that Branding and web design is worth it:

  1. 01Logo, website and business card look like they come from three different companies.
  2. 02Your presence looks older than your company – and new customers notice that first.
  3. 03Your logo exists only as a blurry image file, not as a vector for print and web.
  4. 04After a merger, succession or a new offering, the old presence no longer fits.
lomadesign.de · nanoconcepts.de
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Your benefit

What you get out of it.

One Presence, Identical EverywhereLogo, colors and fonts look like they come from one hand on your website, business card and …
Recognizable Instead of InterchangeableDistinctive marks, colors and imagery visibly set you apart from competitors.
No Friction Between Design and TechnologyLOMA DESIGN and Nano Concepts plan together – designs are feasible from the start.
lomadesign.de · nanoconcepts.de
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Scope of services

What we deliver for you.

Logo, colors, fonts, imagery and a new website as one cohesive whole – design by LOMA DESIGN, technology by …

  1. Brand Analysis & Positioning
  2. Logo & Brand Mark
  3. Colors, Fonts & Imagery
  4. Business Stationery & Templates
  5. Brand Manual & Design Tokens
  6. New Website in the New Look
lomadesign.de · nanoconcepts.de
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Use cases

Here's what that looks like in practice.

Real EstateA real estate agency modernizes its logo, property brochure templates and website so that owners see quality at first …
Finance & InsuranceA financial advisory firm builds its own brand with a matching website after taking the step into self-employment.
Industry & ManufacturingAfter a generational change, a manufacturing company brings logo, trade-show graphics and website into line.
lomadesign.de · nanoconcepts.de
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Process

A clear process. No surprises.

  1. 01
    Brand WorkshopWe clarify values, target groups and what should remain of the old presence.
  2. 02
    Design DirectionsLOMA DESIGN drafts initial directions for mark, colors and fonts.
  3. 03
    Corporate Design & TemplatesThe chosen design is worked out and captured in rules.
  4. 04
    Website in the New LookNano Concepts builds the website on the basis of the design tokens.
lomadesign.de · nanoconcepts.de
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Common question

Good question. Clear answer.

Why develop corporate design and website together?

Nano Concepts

Because the website is the most important application of your corporate design, and weaknesses there are noticed immediately.

All questions & answers
lomadesign.de · nanoconcepts.de
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Packages

Three packages. One plan.

  • Starterfrom €2,500Ideal for landing pages, simple web applications and prototypes.
  • Professionalfrom €8,000For complex web applications, portals and tailor-made software …
  • EnterpriseCustomFor large projects, system landscapes and long-term development …

Non-binding guidance – you will receive your quote after the free initial consultation. View pricing

lomadesign.de · nanoconcepts.de
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Let's get started

Unlock your full potential.

Tell us about your project – we usually get back to you within 24 hours with an initial assessment.

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TOGETHER. DIGITAL. SUCCESSFUL.

lomadesign.de · nanoconcepts.de
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Typical signs that Branding and web design is worth it

  • Logo, website and business card look like they come from three different companies.
  • Your presence looks older than your company – and new customers notice that first.
  • Your logo exists only as a blurry image file, not as a vector for print and web.
  • After a merger, succession or a new offering, the old presence no longer fits.
  • Competitors look more upscale online, even though your service is at least equivalent.
Scope of services

What we deliver for you

Logo, colors, fonts, imagery and a new website as one cohesive whole – design by LOMA DESIGN, technology by Nano Concepts.

Brand Analysis & Positioning

We clarify values, target groups and competition and record what should stay and what is holding your presence back today.

Logo & Brand Mark

LOMA DESIGN carefully evolves your logo or designs a new mark – as a vector with variants for web, print, favicon and social media.

Colors, Fonts & Imagery

A color system with clear roles, a matching font pairing, rules for photos and illustrations, and custom icons make your presence recognizable.

Business Stationery & Templates

Business cards, letterhead, email signature as well as presentation and social media templates carry the new design into everyday use.

Brand Manual & Design Tokens

A style guide records all the rules; we carry colors, fonts and spacing directly into the website code as design tokens.

New Website in the New Look

Nano Concepts builds the website to be responsive and fast, including preview images for WhatsApp and social media, forms and redirects.

Your benefits

Why companies choose us

One Presence, Identical Everywhere

Logo, colors and fonts look like they come from one hand on your website, business card and profiles.

Recognizable Instead of Inter­change­able

Distinctive marks, colors and imagery visibly set you apart from competitors.

No Friction Between Design and Technology

LOMA DESIGN and Nano Concepts plan together – designs are feasible from the start.

Visibility Stays in View

Redirects and company data are planned in when the name or domain changes.

Use cases

Branding and web design in your industry

Here's what Branding and web design looks like in typical industries – concrete examples from everyday business.

Industry & Manu­fac­turing

After a generational change, a manufacturing company brings logo, trade-show graphics and website into line.

Learn more

Retail & E-Commerce

A specialty retailer with a brick-and-mortar store and an online shop unifies shop window, carrier bags, online store and social media.

Learn more

Logistics

A logistics provider uses the relaunch for website, vehicle lettering and delivery notes with a unified mark.

Learn more

Healthcare & Care

A practice gets a calm, trustworthy presence – from the practice sign to the website with appointment booking.

Learn more

Real Estate

A real estate agency modernizes its logo, property brochure templates and website so that owners see quality at first contact.

Learn more

Finance & Insurance

A financial advisory firm builds its own brand with a matching website after taking the step into self-employment.

Learn more

Services & Consulting

Two merged consultancies bring their presences together into one brand and redirect both old domains cleanly.

Learn more

Skilled Trades

A skilled-trades business with two divisions gets two websites with a shared signature – related, but independent.

Learn more

Startups

Before its funding round, a startup brings its logo, pitch deck and website to a common standard.

Learn more

Education & Research

A training provider unifies logo, course flyers, certificates of participation and website across all locations.

Learn more

Tourism & Hospitality

A hotel brings its logo, room information, menu and website into one unified, recognizable style.

Learn more

Media & Creative Industries

A production company gives itself a presence that visually connects its showreel, social media channels and website.

Learn more
Process

How your project works

  1. Brand WorkshopWe clarify values, target groups and what should remain of the old presence. This produces a clear brief.
  2. Design DirectionsLOMA DESIGN drafts initial directions for mark, colors and fonts. You choose, and together we refine.
  3. Corporate Design & TemplatesThe chosen design is worked out and captured in rules. Business stationery and templates follow right away.
  4. Website in the New LookNano Concepts builds the website on the basis of the design tokens. Content, forms and redirects are implemented as well.
  5. Launch & ChangeoverWebsite, profiles and templates go live together. A checklist helps switch over all touchpoints.

Technologies & tools

FigmaAdobe IllustratorAdobe InDesignSVGDesign Tokens (CSS Custom Properties)Self-Hosted Web FontsHTML5 & CSS3WordPressSchema.org
FAQ

Frequently asked questions about Branding and web design

Because the website is the most important application of your corporate design, and weaknesses there are noticed immediately. When both are created together, colors, fonts and imagery are checked for screens from the start, and costly rework between agency and developer is avoided. With us, LOMA DESIGN handles the design and Nano Concepts the technology – at the same location.

A brand relaunch with logo revision, color and font system, business stationery and a new company website typically falls under the Professional package from €8,000. Extensive brand architectures with several brands, locations or a large portal are priced individually as an Enterprise project. After the free initial consultation, you will receive a quote with a clearly described scope of services.

That depends mainly on how much the brand changes and how quickly decisions are made. Usually the corporate design comes first, then the website; templates and business stationery run in parallel. You will receive a realistic schedule with fixed review rounds together with the quote.

Not necessarily. An existing logo often carries recognition that should be carefully modernized rather than abandoned – for example through cleaner shapes, a new color system or a clean rebuild as a vector. We recommend a completely new mark when name, offering or target group have changed significantly.

A corporate design includes logo, colors, fonts, imagery, icons and design rules for website, printed materials and social media. Everything is recorded in a brand manual so that employees and service providers work consistently. Corporate identity goes beyond that and means a company's entire self-image, including values, language and behavior.

A name or domain change endangers visibility above all when it happens unplanned. We plan 301 redirects for all relevant addresses, update structured data and support the changeover of the Google Business Profile and directory listings. Whether the new name is available under trademark law, please clarify with your legal counsel – this note does not replace legal advice.

Guides & comparisons

Know-how on Brand Relaunch & Website

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01 · Scenario · approx. 50 seconds

The invisible website

Markus is the best roofer in town – but online he sits on page 3 and his website takes 8 seconds to load. How design, fast tech and SEO & GEO get the phone ringing again.

ServiceWeb design · SEO & GEOForTrades & local businesses
Read transcript

This is Markus.
Best roofer in town.
His problem?
Nobody knows it.
Lena needs a roofer.
Markus?
He’s on page 3.
Nobody looks there.
And if she finds him?
8 seconds to load.
Not built for mobile.
And she’s gone.
Here’s what’s going wrong.
And that costs Markus jobs every single day.
So Markus brings in LOMA DESIGN
and NANO CONCEPTS.
Design meets development.
Design that builds trust.
Tech that loads lightning fast.
SEO & GEO so people find him:
on Google and in AI search.
Same work.
New visibility.
And the phone rings.

Get the right quote in 60 seconds

Needs analysis: Brand Relaunch & Website

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